Allergan Double Panel Reveal

Allergan used this mailer to inform physicians of the benefits of its Botox product in aiding patients with symptoms of chronic migraines. The mailer featured a die-cut window on the cover with an image of double doors. When you pull out the tabs on either side of the mailer the doors featured in the center open up to reveal an image while the 2 panels highlighted the call to action and additional information about the product.

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