Fycompa® Video Mailer
Eisai R&DManagement Co. used this video mailer to educate physicians about Fycompa®. The inside of the mailer featured a screen with 6 different buttons underneath it. When pressed, each of the buttons displayed different informational videos about Fycompa® including information on why it’s a good choice, drug interactions, how to prescribe it and side effects. The mailer also featured play/pause and volume controls.