Voltaren Physician Kit
GSK used this kit to educate physicians on benefits and results of Voltaren, an anti-inflammatory gel used to alleviate arthritis pain. The inside of the kit featured a “pop-up joint diagram cube” to be displayed in the treatment room. The cube, which featured images and information about the medication, immediately popped up when the box was opened. The inside of the kit also featured recommendation sheets for patients as well as a full size tube of the gel.
