GLG Communications Shadowbox Mailer
GLG Communications spared no effort in celebrating the holidays with this Shadowbox Holiday card! The card, which shipped flat, transformed into a three-dimensional shadow box, featuring a captivating winter holiday scene at its center. The card encouraged recipients to “bask in the brilliance of Earth’s Greatest Light Show: The Northern Lights”, by scanning the QR code, and placing their smartphone underneath the mailer to see the light show come to life. The card was also used to inform recipients that a donation was made to The Nature Conservancy of Canada on their behalf.
The Shadowbox design has been used in a variety of direct mail campaigns. It’s cost-effective to mail because it ships flat while delivering all the impact of a dimensional direct mail piece.