BASF Automated Iron-Cross Mailer
BASF leveraged our automated Iron Cross Mailer to introduce Nurizma® through a highly engaging direct mail experience. The unfolding format created a natural sense of momentum, guiding recipients through the product’s key features while maximizing visual impact. Because the design is fully automated, it eliminates the need for hand assembly—delivering meaningful production efficiencies and strong cost savings. This makes it an ideal solution for marketers seeking high-impact execution and a measurable lift in ROI, even with tighter budgets.
