We designed and produced this direct mailer with AdFarm for their client Dow AgroSciences. They chose our Spinner™ direct mail design to promote their Simplicity™ GoDRI herbicide product. The cover of the self-mailer featured an image of a man in the middle of a field. When you open up the mailer, the image spins to reveal a close-up image of an oat plant. This automated design is a popular format as it allows for the customization of the die cut portion that spins while being cost effective for larger volumes.
Best of all, the piece generated 136,000 Facebook Likes. 34% of the coupons were redeemed, compared to the average coupon redemption of 19%!
Alexion used this comprehensive video kit to introduce physicians to its Soliris® medication and to encourage them to enroll in OneSource, its patient support program. The inside of the kit featured a video testimonial from a neurologist, complete with play, pause and volume controls. The kit also featured a stitched in brochure as well as pockets that highlighted additional literature.
Bausch + Lomb used this take-one display to distribute information about its BioTrue contact lens solution at ophthalmologist offices nationwide. The lid of the display automatically becomes an easel back when you slide it up and over allowing the display to stand. The inside featured literature and a special offer from BioTrue for patients to take.
Working with JWT, we structurally designed and produced this Canadian Beef in store promotion. The design was die-cut in the shape of a steak, shipped flat, but immediately popped up by lifting up the paper sign on the top of the steak.
Hoffman-La Roche used the Changing Picture design to visually depict distinct patient profiles related to Chronic Lymphocytic Leukemia (CLL). When you turn each page, the featured image automatically morphs into a representation of the highlighted patient type. This piece was used to educate physicians on the different management plans of CLL.
XITAVO® utilized our Slide-Lock direct mail design to offer customers an exciting preview of their latest soybean seed class. As the internal panel slides and locks, it unveils an exclusive ticket along with key product details. The back of the mailer featured a QR code, directing recipients to a dedicated microsite with more in-depth product information.
Sephora Canada sent media and influencers a visually striking custom mailer box celebrating the ‘bouncy skin’ effect that defines Korean skincare. Inspired by this sought-after aesthetic, the curated box showcased Sephora’s selection of innovative, results-driven products from cult-favorite brands – all priced under $40. Request a Sample
Saint Mary’s University wanted to showcase its vibrant campus, welcoming community and diverse programs to prospective students. They chose this engaging Flipbook mailer to do just that. With a simple pull of the tab, each panel flips automatically, offering a glimpse into different academic programs. On the back, a variety of QR codes provide direct access to key information, including admission requirements, residence details, application steps, and insights on tuition and scholarships.
St. Mary’s University used this engaging pop-up mailer to recruit prospective students to its Halifax campus. Mailed flat for cost efficiency, the piece unfolded to reveal a colorful, dimensional replica of the university and vibrant scenes of Halifax, Nova Scotia—including the school’s athletic field. Further inside, a dedicated panel highlighted the various areas of study offered, along with unique QR codes that allowed recipients to explore each program in more detail. This creative design effectively combined visual impact, interactivity, and affordability to deliver a wealth of information in one memorable mailer.
Leading up to a major event, Lancôme Canada collaborated with Information Packaging to craft a unique hexagon-shaped box, which they dispatched to 600 prominent Canadian influencers. Inside, this special package showcased their Rénergie High-Performance routine, spotlighting the H.P.N. 300-peptide cream and the Rénergie H.C.F. Triple Serum. The primary aim of this package was to engage and educate the influencers about these products and their ingredients in a fun and interactive manner while inspiring them to share their experience with their followers.
