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A Look Back at 2021

Although 2021 didn’t end the way we were all hoping and expecting, it was still nice to get back to some kind of normalcy. Despite its challenges, 2021 was still a great year for us at Information Packaging. Some highlights included launching our new website, moving into a new space, and collaborating with our amazing clients on incredibly creative projects. Here are just a few of the projects we had the privilege to work on.

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How some of the biggest brands are using Video in Print

We all know that video is king these days and that it’s imperative for brands to have a strong video presence. In fact, according to this report, in 2020, 86% of businesses used video as a marketing tool. Of those, 93% said it’s an important part of their overall marketing strategy. Social media has made… Read more »

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Avoid the Swipe: Now’s the Time to Connect with Direct Mail

On-demand marketing has become increasingly popular. Consumers are more in control of what they want to see and how they want to see it. Take Netflix, as an example, and the popularity of “binge-watching” a show because you can watch what you want, when you want, all while avoiding commercials. Mobile devices also allow consumers… Read more »