Eisai R&DManagement Co. used this video mailer to educate physicians about Fycompa®. The inside of the mailer featured a screen with 6 different buttons underneath it.
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Fycompa® Video Mailer
Canada Post used this mailer to thank customers for attending their IGNITE marketing conference. The design they used for this self-mailer was the automated Telescope. As you pull out the inside of the mailer, two hidden panels automatically emerge from the inside. The inside also featured a QR code that allowed recipients to experience the event online all over again.
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John Deere Pop-Up Cubes Mailer
John Deere used this dymanic Extendo™ box mailer to deliver information about its “Big Parts” promises to customers. When you pull out the right-side panel, another panel immediately extends to the left while 2 elasticized cubes immediately pop up with each delivering a different promise.
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Specsavers Extendo®
Specsavers used this direct mailer to send information to Canadian opticians about the job and retail opportunities available at Specsavers. The design they chose was the Extendo®. When you pull out one panel, the other panel automatically extends. One of the panels of this mailer held a paper card with information on how to receive more information about the career opportunities and both sides of the mailer featured a QR code that linked to a unique URL where opticians could learn more.
We used our very own Circle Extendo® design to wish our customers and partners a Happy New Year. The die-cut ball featured at the top of the cover dropped to the bottom of the panel as you pull down on the tab. Two additional panels extend and lock from the top and bottom to reveal additional holiday messaging.
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HondaJet Holiday Card Slider
This holiday card for HondaJet brought holiday greetings to a higher level, literally. As the cover is opened up, the mechanism allows enables the die cut image to slide across the inside back cover.
GLG Communications spared no effort in celebrating the holidays with this Shadowbox Holiday card! The card, which shipped flat, transformed into a three-dimensional shadow box, featuring a captivating winter holiday scene at its center.
StarFish Medical celebrated the holiday season in grand style with a card showcasing an elaborate dimensional tree enhanced by augmented reality! Unfolding the initially flat card reveals a surprising interior—a multi-layered, dimensional paper tree that gracefully emerges in the center upon opening. The call-to-action encouraged recipients to scan the code on the card and direct their phone cameras towards the paw prints, unveiling a 3-dimensional polar bear on the card.
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Liebherr Holiday Lights Mailer
Liebherr knows how to deliver the magic and whimsy of the holidays. That’s why they chose this festive mailer with lights to wish customers and partners a Happy Holiday season. The inside of the mailer featured colorful imagery of Liebherr trucks and machinery with lights that automatically lit up as you open up the mailer.
Project
Kraft Peanut Butter Box
To increase awareness of a new peanut butter campaign, Kraft reached out to Middle Child, the agency leading their PR and influencer strategy, to design a unique influencer box promoting this campaign. We worked with Middle Child on the structure and design of this double drawer rigid box used to highlight the empty and full jars of Kraft Peanut Butter.