Project

Introducing the Break-Apart Design

Introducing the Break-Apart design from Information Packaging! Just as the name implies, this design literally “breaks apart” one side at a time to reveal your messaging on the inside. This fully automated design can be mailed out as machinable mail while the design is great for gift cards, invitations, event marketing, trade shows and contests. A bonus feature is the ability of the Break-Apart to be PMC Die Cut into any shape. This unique marketing solution is interactive, engaging, and cost-effective!

Project

Liebherr Group Pop Up Holiday Gift Box Card

Liebherr Group Pop Up Holliday Card

The Liebherr Group understands that the holiday season is a time for “pushing the envelope” and going above and beyond. This is precisely why they selected a remarkable holiday card gift box to extend warm wishes to their valued customers. The box, initially shipped flat, ingeniously unfolds to reveal an array of intricately designed, holiday-inspired die-cuts at its center. Liebherr leveraged one end of the gift box to convey their heartfelt holiday message to their cherished customers.

Project

Lancôme Canada Hexagon Influencer Box

Leading up to a major event, Lancôme Canada collaborated with Information Packaging to craft a unique hexagon-shaped box, which they dispatched to 600 prominent Canadian influencers. Inside, this special package showcased their Rénergie High-Performance routine, spotlighting the H.P.N. 300-peptide cream and the Rénergie H.C.F. Triple Serum. The primary aim of this package was to engage and educate the influencers about these products and their ingredients in a fun and interactive manner while inspiring them to share their experience with their followers.

Project

HAE Educational Guide

This booklet was designed to educate patients about Hereditary Angio Edema (HAE). The cover of the booklet featured the changing picture mechanism allowing the image to automatically transform while the tab slides and locks with the caption “Activate Your HAE Journey.” The booklet included several sections organized by individual tabs. As you open up each tab there is a comprehensive 2 page spread with information about different HAE topics such as diagnosis, triggers, treatment and resources.

Project

Lancôme Influencer Box

With the help of Middle Child, Lancôme Canada and Information Packaging created this package to send to many Canadian influencers and public personalities so they can experience the power of the new Rénergie H.P.N. 300-peptide cream. Inside the packaging, we can find the new H.P.N cream along with its best ally, the Rénergie H.C.F. Triple Anti-Aging Serum. The packaging was designed to look like a book to maximize the knowledge on those products.

Project

Abbott Telescopic Kit Folder

Abbott Laboratories used the Telescopic Kit folder to send information about the Optical Coherence Tomography (OCT) Impact Program to participating physicians. The inside of the kit featured a panel that slid out and unfolded while one pocket carried a reference card and study highlights and the other pocket held a worksheet tearpad. The panel locked in place to ensure that all the contents were contained inside the reference guide.

Project

Rockefeller Plaza Telescoping Mailer

RXR Realty chose the Telescoping design to introduce investors and potential tenants to 75 Rockefeller Plaza in New York City. The mailer features 4 panels that pull up one at a time to reveal this beautiful skyscraper.

Project

Telus Iron Cross Mailer

Telus used this mailer to distribute a special offer to households via neighbourhood mail. The design they chose was the automated Iron Cross. When you open up the cover of the mailer it unfolds, not once, not twice, but three times to reveal a special bundle offer on the inside. The mailer also featured a unique URL for customers to sign up.

Project

Corteva™ Center Reveal

Corteva Agriscience™ used this direct mailer to promote the efficacy of its Utrisha™ N nitrogen efficiency optimizer. The design they chose was the Center Reveal. The promotional mailer featured a special offer and a QR code that linked to a video demonstrating the field trial results of the target area.

Project

Cirque Du Soleil Extendo® Video Brochure

Cirque du Soleil used the Extendo® Video brochure as a B-to-B mailer to attract corporate clients as an introduction to their VIP experience. Both panels of this dynamic design immediately extend by sliding either one of them out. The panel on the left hand-side of the brochure features a video that auto-plays as you slide it out complete with play, pause and volume controls.